Validate Your Idea on the Market in 6-10 Weeks

A Minimum Viable Product (MVP) is the smallest version of your product that solves one clear problem well enough that users pay and use it. The goal isn't a perfect product — the goal is to check if your idea makes sense on the market before investing more time and money. According to CB Insights research, 35% of startups fail because there's no market need for their product — an MVP helps you discover this before it's too late.

An MVP makes sense when you're testing a new business idea, entering a new market, seeking investment, or wanting to reduce risk before a large investment. Instead of spending €50,000 and a year on a product nobody wants, spend €1,500-€6,000 and 6-10 weeks to learn what the market actually needs.

We don't start with code. Every MVP goes through five clearly defined phases that have proven most effective:

1. Discovery — understand the problem, market, users, and existing solutions. Define the key hypothesis the MVP should validate or invalidate. This phase takes 1-2 weeks and is critical to success. 2. Scope — select the minimum features that form a meaningful whole. If a feature doesn't solve the user's primary problem, it doesn't go in the first version. This is the hardest decision — and the most important. 3. Prototype — build an interactive prototype to test with real users before writing a single line of production code. This step uncovers 80% of problems before development. 4. Build — develop the MVP in short iterations (2-3 weeks). Focus on stability and user experience, not perfection. Each iteration delivers a functional unit. 5. Launch — release the product to real users, track how they use it, analyze feedback, and plan the next steps.

Most MVP mistakes come from scope that's too broad or too narrow. A broad MVP is late to market and costs more. A narrow MVP doesn't solve enough of a problem for users to see value.

We use a simple filter for every feature: "Can the user still get value without this feature?" If yes — it doesn't belong in the MVP. If no — it goes in. This approach ensures the MVP contains the absolute minimum necessary to test the hypothesis.

After launch, we prioritize next features based on real user feedback, not assumptions. This is a key difference between successful and unsuccessful products.

Cost depends on scope and complexity. A simple MVP with 3-5 core features (registration, one user flow, basic interface) starts at €1,500.

Medium-complexity MVPs with multiple user roles and integrations range from €3,000 to €6,000. More complex products with additional functionality can range from €6,000 to €12,000.

The price includes discovery, design, development, testing, and launch — it's fixed and agreed upon before work begins. After launch, we offer support and further development as needed, on the same principles — fixed price, no surprises.